The Sello blog
Practical loyalty and retention tactics for local businesses.
August 31, 2026 · 8 min read
Loyalty program for restaurants: how it works and how to create one
A restaurant loyalty program rewards the customer who comes back: 8 meals, a free main course. Which type to pick, what it costs, and how to create one.
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August 30, 2026 · 7 min read
What is a loyalty program? How it works, types and examples
A loyalty program rewards customers for coming back. What it is, how it works, the types, real examples, and how to start one without new hardware.
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August 28, 2026 · 4 min read
How to set up a digital loyalty program for a local business
Set up a digital loyalty program in six steps: pick one reward, size the card to your visit rhythm, publish from your phone and launch at the counter.
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August 28, 2026 · 5 min read
Loyalty program ideas for cafés: 7 programs that fill quiet hours
The 7 best loyalty program ideas for cafés — a 9-stamp card, a welcome coupon and five targeted challenges that fill quiet hours and turn walk-ins into regulars.
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July 2, 2026 · 4 min read
Customer retention for local businesses: what it is and how to improve it
What customer retention is, why it beats chasing new customers, and how a local business measures and improves it — no POS, no big budget needed.
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July 2, 2026 · 4 min read
Digital stamp cards vs. paper punch cards: which is better?
Digital stamp cards can't be lost, can't be faked, and show you who comes back. The full comparison with paper punch cards.
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