Restaurant loyalty program: stamps and points without a POS project
A restaurant loyalty program rewards guests for coming back: a stamp per visit or points per bill, with a free main course or dessert as the reward. Sello runs it with one scan when the bill arrives. Nothing connects to your POS.
Why do most restaurants have no working loyalty program?
POS loyalty is a project. It needs an integration, a contract, and often a fee per location. Most independent restaurants never get started.
Vouchers get photocopied. Blanket discounts give margin to everyone and build no relationship.
Regulars are a guess. You know faces, but you can't see visits, redemptions, or what actually brings people back.
How does a restaurant loyalty program work with Sello?
- 1
Set up the program in the Sello dashboard: a stamp per visit (8 meals, then a free main course) or points per bill. Publish before tonight's service. Setup takes about ten minutes.
- 2
Guests join in the free Sello app. When the bill comes, they show their QR code.
- 3
Whoever runs the table scans it with a phone. Stamps or points land in seconds; rewards are redeemed with the same scan.
What are the best restaurant loyalty program ideas?
8 meals, then a free main course or dessert. One stamp per visit. It decides tonight's "where do we go?".
Points per amount spent. The table ordering the tasting menu earns more than the one splitting a starter. 300 points buys 25% off the bill.
A frequency challenge for quiet days: 4 visits in 30 days earns a free dessert. Aim it at lunch or Tuesday dinners.
A first-visit coupon: a free dessert on the first dinner. Limit it to first visits so it converts new guests, not regulars.
Is a loyalty program worth it for a restaurant?
Yes. A returning guest costs a fraction of a new one, orders more, and brings friends. A loyalty program works when it runs at service pace: one scan at the bill, no codes to type, nothing staff must remember on a Friday night. Sello adds that scan without touching your POS.
Quiet services fill up
Challenges and coupons point demand where you need it: Tuesday dinners, weekday lunches, the slow weeks after the holidays.
Spend is rewarded, not just visits
Points scale with the bill, so your best tables earn fastest and have a reason to stay your best tables.
Loyalty at service pace
One scan at the bill. No lookup screens, no phone numbers, no POS integration.
Restaurant loyalty program FAQ
Does Sello work with my POS?+
Sello works alongside any POS, or none. Staff scan the guest's QR code with the Sello app on a phone. Nothing connects to your till, so there is nothing to integrate.
What kind of loyalty program works best for a restaurant?+
A stamp per visit for casual dining. Points for larger, variable bills. Challenges to fill quiet days. Coupons to convert first-time guests. Sello includes all four; start with one.
How long does setup take?+
About ten minutes: create your business, add your location, publish a program. Staff scan from the Sello app on any phone. There is no hardware and no training beyond one scan.
Do guests actually join at the table?+
Yes, when the bill lands and the meal was good. Staff mention the reward, and downloading the free app and earning the first stamp takes under a minute.
Can I run different programs for lunch and dinner?+
Yes. Run several programs side by side: a lunch challenge for weekdays and a stamp card for dinner. Guests see both in the app; staff pick which one they are stamping.
How much does a restaurant loyalty program cost?+
Sello is free. The free plan includes every program type, unlimited stamps and all your locations, with no card required. Paid plans will be announced before anyone is charged.
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